Behavior-driven strategic communications

Strategy that moves people.

Zoe Comm is a boutique strategy studio helping brands, cities, nonprofits, religious institutions, and arts organizations communicate in ways that actually change behavior.

Position

We sit at the intersection of behavior, culture, and communication.

Every engagement starts with the behavior we need to shift, then works outward to the message, the audience, and the moment. Strategy first — creative that follows the plan.

Read our point of view →

Helping residents unfamiliar with zoning understand the process and find their role in shaping the city.

Inland Port TMA / LGC

Regional strategy

Growing a focused micro-audience and supporting a communications transition to a broader regional growth narrative.

WaterTower Theatre

Arts marketing

Five years of communications support through pandemic recovery, production promotion, and 120% audience growth.

Think Out, Be Light

Inclusive experience

A disability-centered fashion and performance experience where visibility, artistry, and belonging meet.

Services

Three ways we partner.

Senior strategy for organizations that need to communicate through complexity.

Brand + Comms Strategy

  • Audience segmentation and insight
  • Brand positioning and messaging
  • Campaign strategy and creative direction

Campaign + Content

  • Integrated campaign concepts
  • Video and social storytelling
  • Launch plans and content calendars

Inclusive Design

  • Disability and accessibility consulting
  • Faith and community communications
  • Workshops and facilitation

Clarity is a trust strategy.

Public engagement

Accessibility is a communications discipline.

Access + belonging

People do not resist change. They resist confusion.

Behavior + change
Feleceia and Frankie Wilson, founders of Zoe Communications

The founders

Led by Feleceia + Frankie Wilson.

A strategy team working at the intersection of communications, behavior, and organizational change — bringing large-scale campaign experience and a deep read on what moves people.

Meet the founders →

Have a complex story that needs to move people?

Start with the behavior. We'll help shape the strategy.